Strategi Pengembangan Usaha Baju Muslim Pada Divisi Ana Mare Di Pt. Intranz Bandung

Giffari, Aria Alief (2016) Strategi Pengembangan Usaha Baju Muslim Pada Divisi Ana Mare Di Pt. Intranz Bandung. Other thesis, Universitas Komputer Indonesia.

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Official URL: https://elibrary.unikom.ac.id/

Abstract

Globalisasi Islam turut didukung oleh perkembangan media audio visual massa (TV). Umat muslim menjadi lebih modern, termasuk mengikuti perkembangan tren fashion. Busana muslim mulai dibuat lebih praktis dan menarik. Permintaan atas busana muslim di Indonesia yang cukup tinggi membuat persaingan di industri busana muslim menjadi ramai. Produsen pun harus mengadu kreativitas mereka dalam mendesain busana muslim jika ingin dagangannya laris. Imbas persaingan ini ternyata positif, Indonesia mulai dianggap sebagai kiblat dari busana muslim modern.

Item Type: Thesis (Other)
Uncontrolled Keywords: PT INTRAZ Bandung, Produk, Fashion
Subjects: 600_TECHNOLOGY. > 650_Management & Auxiliary Services.
H Social Sciences > HB Economic Theory
Divisions: LAPORAN KERJA PRAKTEK > LKPFEB_Manajemen (12)
Depositing User: Mia Hayati Kosasih
Date Deposited: 08 Sep 2022 06:40
Last Modified: 08 Sep 2022 06:40
URI: http://elibrary.unikom.ac.id/id/eprint/6536

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